From digital product strategy through iterative design, rapid prototyping and build-out, our expertise runs the spectrum of the digital content and product development space. We work, tirelessly and iteratively, to ensure your business goals are well-received by your users.
Digital Product Strategy & Ideation
We can take your business concept and lead you through ideation workshops to determine feature roadmaps for your digital product goals. With competitive benchmarking and user research, we can ensure that the product you launch is the product your users will adopt.
Lean / User-Centered Experience Design
From sketches to wire-framing to prototyping, we validate and test our instincts with your users. Findings are evaluated, plugged-back into the process and refinements are iteratively made in the service of developing MVPs, sites or apps that attract, engage and resonate with users.
Usability Research, Testing & Analysis
Throughout every project, we see users as the catalyst for success. Which is why we include them at every stage of the process. Through qualitative interviews and quantitative testing, we are able to pinpoint with great accuracy the usability of any task or process. By advocating for users early on, they will advocate for you and your product when it releases.
Mobile App, Web Development & Technical Strategy
With any great digital product or concept must come great code. We provide full-stack development through expert technical strategy and software, for mobile, Web, or any digital device. We are technologically agnostic; we only advocate for what solution is right for you and your project.
Agile Project Management
Our project management methodologies are well-suited for today’s fast-paced, risk-averse business environment. By working in shorter, more agile sprints, we ensure that course-corrections are made in process, not when it’s either too late, or too expensive.
1:1 Ratio has had the privilege of serving clients in a wide variety of industries and specializations. Regardless of the industry, we design digital products and experiences that grab attention, convert sales, and build customer relationships for the most demanding of marketing objectives.
Here are just a few samples of the work that has won us praise and accolades from our distinguished clients:
Assessing Kindergarden Readiness Through Ready! For Kindergarten App
The Children’s Reading Foundation promotes assessment of developmental readiness for kindergarten students through a series of engaging games and activities featured in their Ready! For Kindergarten App.
1:1 Ratio was engaged to revisit the existing user experience with an eye toward clearer reporting, metrics and parent engagement dashboards.
E-commerce Enhancements Lead to Unified Shopping Experience for Mattel
Through an internal initiative to unify the e-commerce experience across primary Mattel brand properties, 1:1 Ratio was elisted in as a collaborative partner to lead the effort across disparate teams in multiple locations.
1:1 Ratio served as a primary UX consultant to develop a best-practice user experience through feature ideation, extensive wire-framing, feature specification, and engaging visual design across 4 premium brands: Barbie Collector, HotWheels Collector, Thomas Wooden Railway and Fisher-Price Shops.
Burger King Delivers and So Do We
As the fast-food marketplace grows more competitive, especially in big cities, well-established brands have turned to franchise-based home delivery in select markets nationwide.
1:1 Ratio provided extensive market research and feature ideation together with UX design of the BK Delivers Mobile App, along with extensive usability lab testing of different ordering and coupon redemption methods.
Our firm’s leadership each possess at least 20 years in interactive design and development, leading campaigns and initiatives for some of the best brands in business today. They have deep understanding of what works (and what doesn’t) on all screens, all devices and with all users. They lead every project we touch, from concept to completion, so you’ll know that you are always in the best of hands.
Don’t Be a Stranger!
We’re located just 10 miles north of Los Angeles at the foot of the San Gabriels in Pasadena, ready to dispatch to wherever you are.
2181 East Foothill Blvd, Suite 206, Pasadena CA 91107
info (at) 11ratio (dot) com